Make better decisions with the right data.
GA4, Search Console, and Google Business Profile set up correctly and tied to your goals, so you know what's working, what isn't, and what to do next.
What gets set up
Measurement that means something.
Configured around your goals, not just switched on and forgotten.
Every Device Tracked
Phone calls, form submissions, and other key actions tracked on every device your customers use.
Real Conversion Data
Goal completions, revenue, and funnel drop-off points visible in your dashboard.
Local Visibility
Your Google Business Profile optimised so you show up in Google Maps and local results in your area.
Clear Dashboards
Custom GA4 reports showing the metrics tied to your goals, not a wall of charts that takes an analyst to interpret.
The platforms I set up and connect.
Measurement and local listing tools, configured around your business goals.
Analytics & Tracking
Local & Maps
Conversion & Events
What you get
The results you can expect.
Every engagement is different, but these are the outcomes my clients consistently walk away with.
- Clear visibility into where your website traffic comes from
- Accurate conversion tracking that shows ROI from your website
- A Google Business Profile that drives local calls and visits
- Plain-English monthly reports you'll read and use
- Data-driven decisions instead of guesswork
Analytics
Analytics and tracking for Tasmanian businesses.
Most sites have analytics installed. Few have it set up correctly.
Default GA4 setups miss key events, count internal traffic, and report on metrics that say nothing about whether the website is working. If you can't tell how many people contacted you through your website, which pages drive enquiries, or whether your Google Business Profile is sending you customers, you're guessing.
I set up GA4, Search Console, and Google Business Profile around the metrics that matter to your goals. For a service business, that means form submissions, phone number clicks, and time on key pages. For an online store, it means full purchase funnel tracking, revenue attribution, and abandoned cart visibility.
Google Business Profile for local search
For Tasmanian businesses with local customers, Google Business Profile is often the highest-value channel available, and one of the most neglected. An optimised listing, consistent business details across the web, and a plan for collecting genuine reviews can drive local search traffic without paid advertising.
I set up and optimise listings as part of a local SEO strategy, or as a standalone service if you already have a website. Get in touch to discuss what suits you.
Not starting from scratch?
Already have a website?
Whether it's a few years old or not performing the way you'd like, I can help without starting over.
Get in touchBug fixes
Something broken or not behaving as expected? I'll diagnose and fix it fast.
New pages & features
Need a booking form, new service page, or custom functionality added?
Performance improvements
Slow load times and poor PageSpeed scores cost you leads. I'll fix both.
Redesigns & refreshes
Your site works but looks dated. A refresh can make a significant difference.
CMS migrations
Moving your site to a different platform? I handle the migration.
Ongoing support
Regular updates, content changes, and help when you need it.
What I do
Everything your business needs online — in one place.
From brand-new websites to ongoing digital support, all handled locally from Burnie.
View all services →Website Design
Custom-designed, on-brand websites built to convert visitors into enquiries.
Development
Fast, standards-compliant code. Mobile-first and performance-driven from day one.
Performance
PageSpeed, Core Web Vitals and full technical audits — no hidden issues, no slow pages.
SEO
Local SEO, keyword research, Google Business Profile, and on-page optimisation for Tasmanian businesses.
E-commerce
Online stores built to sell. Products, checkout, payments — all end-to-end.
Analytics
Know what's working. GA4, Search Console & Google Business Profile, set up right.
Maintenance
Ongoing updates, security, backups and a local expert to call when something needs fixing.
Managed Hosting
Australian servers, SSL, domain management and 24/7 monitoring, all handled for you.
Not sure?
Not sure what you need? Get in touch and I'll point you in the right direction — no obligation.
Analytics FAQ
Common questions,
straight answers.
Don't see your question? Send me a message and I'll reply within 24 hours.
Do I still need a setup service if I already have Google Analytics?
Usually, yes. Default GA4 installs miss key conversion events, count your own visits in your numbers, and report on metrics that don't show whether your site is working. A proper setup measures what matters to your business.
How do I know if my current analytics are set up correctly?
Check the key events (formerly conversions) in GA4. If there are none, or you can't tell what they measure, your setup needs work. A quick audit will confirm what is and isn't being tracked accurately.
What is Google Business Profile and why does it matter?
It's your listing in Google Maps and local search results. For a Tasmanian business with local customers, it's often the most valuable digital channel available, and it's free. A well-optimised profile brings in enquiries, calls and visits.
What does a monthly report look like?
A plain-English summary of traffic sources, top pages, conversions, Search Console ranking changes, and anything worth acting on. No vanity metrics: just what happened, what it means, and what to do next.
What events do you track in GA4?
It depends on your business. Service businesses: form submissions, phone and email clicks, and time on key pages. E-commerce: add-to-cart, checkout starts, purchases, and revenue by product. Everything is set up around your goals, not generic defaults.
Do you offer ongoing monthly reporting?
Yes, as a paid service, either on its own or added to an SEO or maintenance retainer. Each month you get a clear report with actions to take, not a PDF of screenshots.
Get in touch
Ready to get started?
Fill out the form and I'll get back to you within 24 hours — usually much sooner.
Let's talk about your project.
Ready to get started? I'd love to hear about your business and what you're looking to achieve online.
