Pro Art Signs & Designs
A Shopify store and a bespoke design-your-own-signage app for an Australian signage and printing business, built under the government's Small Business Digital Champions Project and integrated with their print workflow tools.
Overview
proartsigns.com.auPro Art Signs & Designs provides signage and printing services across Australia. The build was part of the government's Small Business Digital Champions Project, which selected established small businesses for a full digital transformation. The brief covered the whole customer journey: a Shopify storefront for catalogue products, a bespoke design-your-own-signage app alongside it, and API integrations connecting both to the print and signage tools the business already uses to fulfil orders.
What we did
- Shopify storefront design and build
- Bespoke design-your-own-signage application
- Integration of custom software into Shopify checkout
- Third-party API integrations into print and signage tools
- Order management workflow connecting all systems
- Mobile-first responsive build
Tech stack
The Project
A signage business, properly digital end to end.
Pro Art Signs needed more than an online store. Customers needed to design their own signage and have those designs flow straight into the existing print workflow.
The build had three layers. The first was a Shopify storefront for the catalogue: pre-designed signage in standard sizes and finishes. The second was a bespoke design-your-own-signage app that lets customers design custom signage from scratch and add it to the same Shopify cart. It had to feel like part of Shopify, not a bolted-on third-party tool.
The third layer was back-end integration. Pro Art Signs already had a print and signage workflow for fulfilling orders. Custom API integrations now feed every order, standard or custom, straight into that workflow with the right files, dimensions and specifications attached, so the team isn't re-keying customer designs into a separate system.
The result is the kind of design-your-own experience usually reserved for much larger operations, without running three disconnected systems.
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