Calstock Estate
Branding, a WordPress website and online bookings with Stripe payments for a historic Tasmanian luxury estate.
Overview
calstockestate.com.auCalstock Estate is a historic luxury property in Tasmania. The brief covered everything from a new brand to a WordPress website with online bookings and Stripe payments, so guests can discover, browse and book entirely online.
What we did
- Custom brand identity design
- Website design and visual direction
- WordPress development
- Online booking system integration
- Stripe payment processing setup
- Mobile-first responsive build
Tech stack
Services delivered
The Project
From historic estate to digital destination.
Calstock Estate needed a brand and website as refined as the estate itself, with bookings taken online.
Calstock Estate is a historic homestead offering private luxury accommodation. When the owners approached me, they had a property worth showing off and no online presence to match. The brief: establish the brand from scratch, then build the website around it.
The brand came first: heritage without feeling dated, luxury without pretension. The identity draws on the estate's surroundings and architecture, kept restrained so it lasts well beyond a single season.
The WordPress site is built mobile-first and takes guests from first look to confirmed booking with as little friction as possible. Sirvoy handles availability and reservations and Stripe processes payments, so guests browse, select and pay without leaving the site.
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